ASTRI demonstrates intelligent display R&D at CES Asia 2018

From 13 to 15 June 2018, ASTRI participated in CES Asia – one of the largest events of the Asia-Pacific electronics industry – with its latest innovations in intelligent display technologies. Spearheaded by the Optoelectronics Technology Division, the ASTRI team showcased the most recent and exciting developments in its intelligent display R&D at the event which attracted over 40,000 visitors as well as more 500 than exhibiting institutions. Taking place at the Shanghai New International Expo Centre (SNIEC), the event was a grand showcase of the latest and most advanced solutions ranging from Smart Cities, Artificial Intelligence, Smart Vehicles to Robotics.

ASTRI’s innovations were on display at its booth N3-3033 at the event. The team, led by Mr Kenny Chan, Senior Manager, demonstrated a number of cutting-edge display technologies with sensing solutions relevant for Smart City applications, such as Laser Holographic Projection module and Head-up Display (HUD), In addition, ASTRI’s Head-mount Display (HMD) solution for Augmented Reality (AR) and Virtual Reality (VR) applications, as well as its award-winning Palm Sensing Biometric Authentication system were also showcased.

CES Asia is the premier event for the consumer electronics industry in this region. The event brings together innovators from across several vertical industries in the Asian marketplace while providing leading Asian and global brands as well as startups a platform to create partnerships, build relationships and reinforce their brands. Industry executives, global buyers, Government officials, market analysts, retailers, media and a large number of other visitors witness the latest products and technologies at this annual event.

ASTRI’s Optoelectronics team pursues the development of intelligent tools and solutions that support Smart City and development as well as Smart Manufacturing in Hong Kong and beyond. Fully aligned with the Hong Kong Government’s Smart City development blueprint and the Greater Bay Area development priorities, ASTRI strives to enhance Hong Kong’s global competitiveness in technology-based industries through applied research.